Exponential growth by design.

We are a growth accelerator that embeds into your commercial context, understands your unit economics, solves for creative velocity, and knows what’s required to scale profitably past 7 and 8 figures.

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THE POWER OF ONE

Introduction

Welcome to Zephyr One.

We are a modern growth marketing studio scaling the next generation of category leaders through performance-driven strategy and high-impact creative.


With a founder mindset and dynamic approach, we engineer sustainable growth engines that drive exponential scale and profitability, powered by our full-suite capabilities and proprietary System One model.

We are a modern growth marketing studio scaling the next generation of category leaders through performance-driven strategy and high-impact creative.


With a founder mindset and dynamic approach, we engineer sustainable growth engines that drive exponential scale and profitability, powered by our full-suite capabilities and proprietary System One model.

Discover more

What we do

Ten disciplines. One commercial system.

Commercial
Strategy
Margin structure, acquisition economics and LTV. The commercial model every dollar is spent against.
01
Performance
Creative
Performance creative and strategy at leader-level velocity.
02
Meta
Ads
Full-funnel Meta buying, scaled to your nCAC ceiling.
03
Google
Ads
Search, Shopping and PMax that harvest demand and win new customers.
04
SEO
& AI Search
Rank in Google, and in the AI answers your buyers now ask.
05
Email
& SMS
Klaviyo flows and campaigns that compound retention.
06
TikTok
Ads
Native creative and buying built for the feed.
07
Pinterest
Ads
Visual discovery buying that reaches buyers planning their next purchase.
08
LinkedIn
Ads
B2B buying that targets decision-makers by role, company and seniority.
09
CRO
& Landing
Turn more of the traffic you already pay for into revenue.
10
Commercial
Strategy
Margin structure, acquisition economics and LTV. The commercial model every dollar is spent against.
01
Performance
Creative
Performance creative and strategy at leader-level velocity.
02
Meta
Ads
Full-funnel Meta buying, scaled to your nCAC ceiling.
03
Google
Ads
Search, Shopping and PMax that harvest demand and win new customers.
04
SEO
& AI Search
Rank in Google, and in the AI answers your buyers now ask.
05
Email
& SMS
Klaviyo flows and campaigns that compound retention.
06
TikTok
Ads
Native creative and buying built for the feed.
07
Pinterest
Ads
Visual discovery buying that reaches buyers planning their next purchase.
08
LinkedIn
Ads
B2B buying that targets decision-makers by role, company and seniority.
09
CRO
& Landing
Turn more of the traffic you already pay for into revenue.
10

Our clients

Real brands, real accounts.

Budgy Smuggler
Swimwear
The Collagen Co
Collagen Supplements
Casio/G-Shock
Watches
Be Frank
Pet Food
Otis Eyewear
Eyewear
Better Beer
Alcohol
Gevity RX
Health Food
Nagnata
Fashion
STRAAND
Scalp & Hair Care
Kate & Kole
Jewellery
Vaikobi
Watersports Apparel
FIGUR
Shapewear
Broc Shot
Supplements
Creatures of Leisure
Surf Accessories
Vitable
Daily Supplements
Good Day People
Gift Hampers
The Zero Store
100% Plastic Free Wrap
Trojan
Action Sports Gear
Budgy Smuggler
Swimwear
The Collagen Co
Collagen Supplements
Casio/G-Shock
Watches
Be Frank
Pet Food
Otis Eyewear
Eyewear
Better Beer
Alcohol
Gevity RX
Health Food
Nagnata
Fashion
STRAAND
Scalp & Hair Care
Kate & Kole
Jewellery
Vaikobi
Watersports Apparel
FIGUR
Shapewear
Broc Shot
Supplements
Creatures of Leisure
Surf Accessories
Vitable
Daily Supplements
Good Day People
Gift Hampers
The Zero Store
100% Plastic Free Wrap
Trojan
Action Sports Gear

The operating system

Scaling to $1M+ months goes so much deeper than just “winning ads”, and pushing for highest ROAS

Real profit-driven scale requires more than just pretty ad creatives. You need a team that can execute at every level to unlock the next stage of growth.

Commercial strategy first

Margins, offer and unit economics set the plan.

Margins, offer and unit economics set the plan.

Daily P&L, live

The whole team logs in. No spreadsheets, no monthly report.

The whole team logs in. No spreadsheets, no monthly report.

Finance-grade metrics

nCAC, aMER and LTV:CAC by cohort.

nCAC, aMER and LTV:CAC by cohort.

SYSTEM ONE · BRAND

Today, 4:48pm

NET REVENUE

$0

+12%

AD SPEND

$0

+6%

CONTRIBUTION

$0

+14%

NCAC · BLENDED

$0.00

−3%

AMER

0.00

+5%

TODAY’S P&L

TODAY

% OF REVENUE

VS 7-DAY AVG

Net revenue

$48,210

100%

+12%

COGS

−$16,870

35.0%

Fulfilment & shipping

−$4,930

10.2%

Gross margin

$26,410

54.8%

Ad spend

−$11,930

24.7%

+6%

Meta

−$7,410

Google

−$3,120

TikTok

−$1,400

Contribution margin (CM3)

$14,480

30.0%

+14%

Audience-led creative

We go deep on who your customer actually is, then build creative that speaks to them at every stage of the funnel.

Full-funnel execution

Meta, Google, TikTok, email, SMS and SEO, first click to repeat purchase.

Spend to the profit frontier

Every dollar tracked to contribution margin.

See our method, System One™

Leadership

The team behind the growth.

Jason Faulkner
Jason Faulkner
CEO / Co-Founder
Owns growth strategy and client outcomes.
Chris Faulkner
Chris Faulkner
Strategy & Product / Co-Founder
Leads commercial strategy, and builds the systems the agency runs on.
Alex McCann
Alex McCann
Head of Digital
Owns digital strategy and performance across all paid media channels.
Zac McCall
Zac McCall
Head of Creative
Owns creative strategy: concepting, briefing, production and velocity.
Cara Staniforth
Cara Staniforth
Head of Operations & Growth
Keeps delivery sharp and clients scaling.
John Faulkner
John Faulkner
CFO
Owns the numbers: margin, cash and forecasting.
John Ford
John Ford
Group CEO
Sets the vision and direction for the group.

Leadership

The team behind the growth.

Jason Faulkner
Jason Faulkner
CEO / Co-Founder
Owns growth strategy and client outcomes.
Chris Faulkner
Chris Faulkner
Strategy & Product / Co-Founder
Leads commercial strategy, and builds the systems the agency runs on.
Alex McCann
Alex McCann
Head of Digital
Owns digital strategy and performance across all paid media channels.
Zac McCall
Zac McCall
Head of Creative
Owns creative strategy: concepting, briefing, production and velocity.
Cara Staniforth
Cara Staniforth
Head of Operations & Growth
Keeps delivery sharp and clients scaling.
John Faulkner
John Faulkner
CFO
Owns the numbers: margin, cash and forecasting.
John Ford
John Ford
Group CEO
Sets the vision and direction for the group.

Cross-category experience

We scale the businesses and brands of tomorrow.

Straand
Zero
Anytime Fitness
Coinvise
koorong
Isuzu
Skin Social
Casio
Nike
Kinga Csilla
Better Beer
Vitable
Nagnata
Hypebeast
Creatures of Leisure
ReformersBookshop
Top Athlete
G-Shock
The Collagen Co
Trojan

What clients say

Don’t just take our word for it.

  • Our team at Vaikobi have been working with Zephyr for over five years now and have achieved incredible results in our online performance. Together we have undertaken some major online marketing campaigns and projects which contributed to amazing growth for our brand.

    Vaikobi

    Patrick Langley

  • The team at Zephyr are an absolute dream to work with. They're efficient, incredibly attentive, and their attention to detail is exactly what we need at Better Beer. Couldn't recommend them highly enough.

    Better Beer

    Tessabella Reid

  • After years of working with agencies who overpromised and underdelivered, Zephyr came in and completely flipped the script. They took the time to understand our business, our goals, and our audience, and the results? Next level.

    Skin Social

    Sarah Perry

  • Incredibly knowledgeable, proactive, and always ready with thoughtful suggestions. Their gentle, considered approach has supported us in growing our revenue in a steady and sustainable way. We feel very lucky to have them as an extension of our team.

    FIGUR

    Jasmin Telford

  • I have been working with Zephyr for a couple of years now as our trusted marketing partner at Top Athlete, and the growth we've seen during this time has been superb. They understand our brand, adapt quickly, and always go the extra mile to ensure we're scaling effectively.

    Top Athlete

    Tony Banga

  • After years of jumping from agency to agency and trying different strategies, we made the switch to Zephyr last year and it has been one of the best things we've done for our online business. Incredible results already, can't wait to keep it going.

    Creatures of Leisure

    Nathan Omodei

  • We went through a handful of agencies before deciding it was too hard. After our first call we felt at ease, we'd finally found a team focused on growing our business, not focused solely on the metrics. Nothing is too hard, the team are readily available and highly capable.

    Skin Social

    Matt Perry

  • We love working with Zephyr. Their knowledge of Meta and Google best practice lets you get the most out of your account. They deliver on time, to budget and at a very high standard, even sometimes on a smaller budget.

    Boodles

    Nora Gordon

  • Zephyr Social have been supporting Better Beer for the last couple of years and have been an incredible extension of our marketing team. They always provide strategic insights, constructive feedback and go above and beyond their scope of work.

    Better Beer

    Hannah Goodey

FAQ

Questions, Answered.

What kind of brands do you work with?

What makes you different?

Do you replace our in-house team?

How fast will we see results?

What does it cost to work together?

Which channels do you run?

Are we locked into a long contract?

Book an account audit
A full audit of your commercial setup, creative and paid advertising, run through the same daily P&L diagnostic we use with every client. We'll book a short call, get read-only access to your account and run the real thing. The findings are yours to keep whether you work with us or not.

Let’s talk numbers

Ready to scale on profit?

Whether you are scaling past seven-figure months or answering to a board, the first diagnostic is free and the findings are yours either way.

Book a call

Get a free audit

Services

Meta Ads

Google Ads

TikTok Ads

Creative

Email & SMS

SEO & AI Search

CRO & Landing Pages

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© 2026 Zephyr Empire Pty Ltd trading as Zephyr One (formerly Zephyr Social). ABN 50 656 314 662.

Level 3, 75 Pitt St, Sydney NSW 2000, Australia